Banners are a mobile form of advertising that can be used both indoors and outdoors. Banner design differs from billboards and poster design due to the fact that viewers generally have a longer viewing period. This means that your banner can be more content rich.

Banners are generally used for;

• Marketing stalls – in this case you would need banners that are both informative and eye catching
• Product launches – ideal for highlighting product attributes at exhibition stands
• Sponsored events – events that have been produced as a result of generous sponsors would require banners with sponsor logos. Sponsors generally want to see a return on investment and banner marketing is beneficial to sponsor brand awareness
• Business location – banners can also be used to assist clients with location your business.