What is Search Engine Optimization?
Pay per click and social media marketing can be costly. Search Engine Optimization is set of procedures and good practices that enable your website to rank high in search engine results. This could generate free traffic to your site. An example of a search engine would be Google or Bing.
A search engine uses a complex algorithm (a very well kept secret) to determine if a website is relevant to a search engine user’s queries.
These are just some of the well known secrets for optimizing your website. The overall focus of optimizing your website should be user experience and relevancy. Keeping to this focus area will ensure that your website does not get blacklisted for black-hat SEO techniques.
A Search Engine Optimization audit will ensure that we identify areas of improvement in your existing website. This is also done prior to developing an SEO strategy. Get a free audit from us today!
A major factor of search engine optimization is the amount of good quality links to your website. Good quality links are generally websites with relevant content such as blog articles or relevant social media posts from trusted pages.
The contents of your web page should consist of just the right amount of relevant targeted keywords. Too little and your page may rank low. Too much and your page may be penalized. We have the right formula. Let us take care of your content.
We take a look at what your competitors are doing and help you develop a strategy that will enable your pages to rank higher. We compile a comprehensive long term strategy that will enable your website to rank higher for longer.